Lists to Keep When Selling Your Home

Preparing your home to sell is no easy task, and prospective buyers often have many questions when viewing a home. One of your first tasks is to find a Realtor. Contact me if you are interested in buying or selling a home in Central Ohio! After you've secured a Realtor, help keep track of important information by using the following lists:

Basic information. This list should include facts such as square footage, year built, number of bedrooms & bathrooms, property taxes and school district. Most of this information will accompany your online listing; however, it's good to keep this information on hand. 

Best features. One good way to develop this list is to name what you will miss most about your old home and neighborhood, such as the nearby walking and bike paths, sun room, private backyard or eat-in kitchen. Best features go beyond basic information and really "sell" your home.

Updates and improvements. Not only are updates and improvements important to buyers, but also they affect your home's appraisal value. Make sure to keep track of home improvements and replacements, including when they occurred and how much they cost, for at least the previous three years. If you haven't made upgrades for a little while, considering revamping your kitchen and/or bathrooms. Other projects with a high ROI include replacing your front door and garage doors to enhance curb appeal and adding a back deck.

Things to do before you sell. This list is more for you than for prospective buyers. Have you been meaning to repaint a wall? Call a cleaning or landscape service? Research moving companies and change your address? Perhaps your biggest task will be de-cluttering and depersonalizing your home--both of which make your home more attractive to buyers. Whatever it is, right it down here before you forget! For a more comprehensive checklist to prepare your home to sell, see the image below:

Is your House Camera-Ready?

According to the National Association of Realtors, 90% of homebuyers rely on the Internet as their main search tool. The photos they view online determine whether or not they visit the house. Below are some tips to make your house more appealing, both on screen and in person, accompanied by original photographs taken of professionally-staged rooms in the 2013 BIA Parade of Homes:

Declutter, Depersonalize. These points cannot be overemphasized. Clutter makes rooms look smaller than they are, while personal memorabilia such as family photos make it hard for other people to envision your home as their own. Clean and tidy rooms, and remove extra furniture so people focus on the room, not your things. Put away little trinkets, and leave only 1-3 items on any given surface (such as a fireplace mantel).

Paint and Decorate it. Avoid wall colors that are too bland or too bold. Owner of Columbus Home Staging Suzanne Byrd states that sellers should aim for something "between a crayon box and a tan box." Go ahead and use a variety of color--potential buyers may remember colorful rooms and houses more easily. As far as art on the walls, look for rich art that is modern and tasteful that does not look cluttered.

Size it. Make sure your furniture is appropriately sized for the space you have. Oversized furniture may lead buyers to believe your home is too small. Furniture that is too small may suggest to buyers that it would be difficult to furnish your home.

Clean and Fix it up. Do a deep cleaning of your home--clean even your cupboards and the grout between tiles. Bathrooms and kitchens need extra attention to detail. Go through your home and inventory what needs to be done. Fix tilted cabinets, and replace missing light bulbs and cabinet pulls. You want buyers to see that you cared for the home.

Curb Appeal. Cut your grass and trim your hedges and bushes: the first impression someone has of your home is based how it looks outside. Put away toys and organize the garage so that it looks spacious. Apply fresh mulch to your landscaping. Make sure your front door creates a welcoming entrance. Please reference my previous blog post on how to spruce up your front porch for under $100.

Seek Additional Help. As a real estate agent, I help homeowners prepare their homes for photographs and showings at no additional cost to you. Contact me for more information. Professional stagers are also available, but can be expensive. You can expect to pay $150-$250 for an initial consultation, during which they will walk through your house and give your their advice on window treatments, furniture, floor coverings, etc. A stager can then be hired to fix the problems, or you can tackle them yourself.

How to Sell Your Home: Part 2

Read "How to Sell Your Home: Part 1"

So, you've received an offer on your home. What now? Your REALTOR can help you evaluate any offers you have. One concern is the buyer's ability to financially fulfill the contract terms. Your RELATOR can check for the pre-approval letter that should accompany an offer. Also consider the following points:

• How does it compare to asking price?
• Will your home appraise for the contract price?
• How large is the earnest money deposit?
• Have the buyers asked for assistance with closing costs or for you to make repairs or provide home improvement credit?
• Is the requested settlement date appropriate?

If you're not satisfied, you can reject the offer or draft a counteroffer than lists different terms. Be prepared to compromise to some extent. Keep in mind that buyers will likely conduct home inspections,  and be prepared to addess any resulting concerns. Before you close, you'll also want to get your home appraised, if you have not done so already. The buyer and seller must agree on a settlement day. Sellers can enter into a "rent-back"agreement with the buyer if they wish to continue to live in the home after the settlement date by paying rent to the buyer. Finally, title to the home is transferred at closing. Payment is closely examined and distributed by the closing agent and the buyer provides funds to buy the home. For more information on what the seller must pay upon closing, click here. 

Now you can go home, open a bottle of champaign, and cheers to the next page in your life. Oh, and you should probably get packing!!

How to Sell Your Home: Part 1

Before you list your home for sale, you should prepare your home so that it shows well to potential buyers. This includes improving your home in ways that do not involve capital investments (which you are unlikely to recover). Cosmetic improvements (painting your home, landscaping, etc) are a good place to start. You'll also want to de-clutter your home, which involves cleaning your home and putting away things that sit out and make a space look busier. If you have kitchen items that you store on top of the counter, for example, you can put them in cabinets or drawers instead. This will make the countertop appear larger and neater. It's okay to leave out a few pictures here and there, but it's best to put photos away too. Aside from taking up space, pictures inhibit buyers from imagining your home as their own.

Next, you should hire a REALTOR, which is a real estate agent who belongs to the National Association of Relators (N.A.R.). REALTORS abide by a code of ethics, have access to a broad range of learning and certification opportunities, and serve as community experts. Feel free to meet with multiple REALTORS to see who you feel most comfortable listing with. Ask important questions, such as "what services do you offer? What experience do you have with the area I live in? How will you price and market my home? What is your fee?" If you are selling a home in Central Ohio, contact me to set up an initial meeting! I have experience in many communities, including but not limited to Dublin, Hilliard, Powell, Upper Arlington, Westerville and Worthington. You can also find a REALTOR on Realtor.com Once you've chosen a REALTOR, she or he will work with you to set the list price. Naturally, sellers want to get the most money they can for their home. However, an overpriced home is the number one reason that home doesn't sell. The listing price should reflect many factors, including location, competitiveness of the housing market, economic conditions, and owner needs (do you need to sell your house in a month because you are moving, or can you afford to wait a bit longer until a more attractive offer comes in?). 

Your RELATOR may suggest further improvements or repairs that will help your home sell faster. Your REALTOR will then market your home, which entails listing it on the MLS, hosting open houses, sending out direct mailings, reaching out to other real estate agents who have potential buyers, taking photos and videos, etc. Ask your REALTOR to show you his or her marketing plan upon an initial meeting. How can you help? Provide your REALTOR with community information (amenities or sports leagues, for example) so he or she can better know the area. Keeping your home clean and tidy at all times is very important, since showings can occur last minute. Finally, leave the home during showings and open houses. Potential buyers stay longer in homes when the current owners are not present. 

Read "How to Sell Your Home: Part 2" next week to find out how to evaluate offers and make it to the closing table! Click on the video below for more details on how to prepare your home to sell.

Read "How to Sell Your Home: Part 2"

What to Keep: Tips on Sorting Your Belongings

Cleaning out your home is a big job, and it's often tedious, time-consuming work. Below are some tips that will help you decide what you should keep and what should be put out by the curb.

First, go through your closets and other storage spaces in your home and throw out things that you have no desire to keep--things that are broken, have been replaced, or cannot be repurposed. This is called decluttering. Oprah's organizing guru, Peter Walsh, shares a few insightful tips on how to declutter your home and decide what to keep:

On kitchen drawers: Empty the contents of kitchen drawer(s) into a bin placed on your countertop. Over the next month, place what you use back in the drawer. By the end of the month, toss what's left in the bin--you don't need it if you don't use it.

On things you have many of: Apply the ratio rule. For every three or four books you keep, throw one out, until your items fit into the space where they belong. This tactic works well for magazines, DVDs, CDs, and books.

On clothes: Arrange your closet so that all hangers are facing the same direction. When you wear something, change the direction of the hanger when you hang it back up. After a month or so, donate the clothes that you have not worn (those with the hangers still facing the origional direction). Like the kitchen drawer method, this is designed to help you identify what you use and what you can do without. Click here for the full news clip on Peter Walsh. 

Second, keep in mind that your storage needs, along with the sentimental value of your belongings, change over time. If your kids are full grown, you can most likely throw out their summer camp arts-and-crafts projects. Or, you could tell your children you are cleaning out the house, and ask that they assume responsibly for their childhood mementos. If you struggle with giving away years of a child's art or schoolwork, keep a few of the most memorable items. You could also take picture of items that you need to throw away. That way, you have the memories and the space! Regardless, invovling family members in the process is a good idea. Children could go with you to donate their unused toys, which will help them part with their belongings. Another incentive for younger family members to get rid of some of their things is to hold a garage sale in which each family member gets to keep the money from the sale of his/her objects. If you are cleaning out the home alone, and wonder if one member of your family wants to keep something--ask. Many personal items are irreplaceable.

After your initial cleaning, and keeping in mind the criteria above, go through closets once more to determine what should be thrown out, repurposed, kept, and donated. Tackle one closet at a time, so as not to be overwhelmed. Once done, every item should have earned its place in your home. In other words, storage areas should not be places you carelessly place junk you've accumulated and will soon forget about. Items you are keeping should be neatly organized or proudly displayed.

It's a good idea to clean out your home regularly (think "spring cleaning"). If you have lived in a home for many years and are planning on selling, it's best to start cleaning way before you list your home. If your home sells quickly, or you find the perfect new home soon into your search, you want to be ready to go. It's amazing how much stuff can accumulate in a home over time!

Life After Listing

Curious about what happens once you list your home for sale? It's always best to be prepared. Below please find some quick facts about the process that comes between listing your home and selling it.

After you list your home, your Realtor with enter it into the Multiple Listing Service (MLS), which feeds to hundreds of websites such as Realtor.com. You can expect to see a "for sale" sign in your yard and a lockbox on your door, which grants Realtors access to your home when showing it to potential buyers.

During open houses and scheduled showings, its best to be out of the house. This way, the people looking at it can better picture it as their own. Also, it allows them to make open comments about the home. Your agent may hold an open house for Realtors right away, followed by one for the public on the weekend. Thus, it's important that your house is show-ready when you list. This means clean, uncluttered, depersonalized, and photogenic. For ideas on how to stage your home, read my previous blog post, here.

Most people who view your home will do so in the first two weeks. Still, in a normal market, you can expect a home to sit on the market for 60-90 days. In today's housing market, this number is lower. Ideally, you should see interest in the first six weeks. If not, work with your Realtor to discuss strategy, pricing, and home improvements that will help market your home. If a buyer requests to see your home multiple times, that's a great sign!

Ready to list? Contact me. ... and congratulations!

Keys to a Successful Open House

One great way to attract potential buyers to your home is by hosting an open house. Your agent is responsible for hosting the event; however, there's a number of responsibilities that fall to you as the homeowner. Read these three tips below to have a more successful open house.

1) Declutter. Put away kitchen appliances that take up counter space, heaps of books on end tables, and excessive personal mementos such as pictures. This will make the space look cleaner and bigger. It will also help potential buyers picture the home as their own. Consider storing extra furniture where it can't be seen, but don't stop there. It's best if you are out of sight during the open house. This will make potential buyers feel more comfortable and more willing to ask questions and spend time in your home.

2) Spend some money. It doesn't have to be a fortune, but hiring a cleaning service, buying new towels for your kitchen and bathrooms, and making minor repairs (fix leaky facets and replace burnt out lightbulbs) will show potential buyers that your home is well maintained.

3) Set the stage. You want potential buyers to get the best impression of your home. Take a few minutes to set the table, bathe pets and shampoo carpets to neutralize odors, and mow the lawn and pull the weeds in your front yard to enhance curb appeal. Curb appeal is incredibly important, as it informs a  potential buyer's first impression.

Looking for a Realtor who is experienced with open houses and other home-selling techniques? Contact me.

Make Your Move Stress-Free

Packing and moving can be a huge ordeal. But with proper organization and a few key tips, you'll see that it doesn't actually have to be a long, overwhelming process.

Do as much as you can before moving day. Donate anything you don't want, and dump trash regularly. Ensure that movers can easily navigate your home by removing obstacles such as rugs, low hanging items, and anything surrounding the front door.

Organize. Mark all items you don't want loaded, and separate them from those that you do.  Make sure paperwork is not packed. Also mark special or fragile items, and point these out to movers. It's a good idea to have a few boxes containing items you'll need right away (perhaps kitchen and bathroom things)--instruct movers to unpack these items first, and mark the boxes accordingly. If you have kids, consider letting them pack a box of their favorite things, and ask that it be unpacked early on. Color code boxes by using a different color of masking tape for each room.

Ask questions.  Make sure that you understand all paperwork. If not, ask for clarification.  Give the driver your new address and contact information. Ask the mover:

• For his/her cell phone number
• For tracking information
• Whether your shipment is the last to be loaded (this will help you determine when the driver leaves for your new home)
• Whether your shipment is first to be unloaded
• For an estimated delivery date and time 

Take care of your movers. Movers often work long, tiring days. It's a nice gesture to pick up something for them to eat (pizza, anyone?) and to keep water and soda available. Show them where drinks are kept and which bathroom to use, so they don't have to worry about asking. It's your decision whether you want to tip the driver. Many people do, and the driver can then distribute some of the tip to his/her crew.

When sellers list their homes with me, I provide them with a number of resources, including a moving checklist and instructions on helping children cope with your move. Contact me if you're interested in selling your home--I can help! To learn a packing plan in only two minutes, watch the video below:

Staging Your Home to Sell

According to a 2011 study, staged homes sold in 42 days, on average, while their non-staged counterparts remained on the market after 156 days (The SRES Professional). That's greater than three times as long. Cleary, staging is important to selling your home. Follow some basic tips, and sellers can improve their competitiveness in no time.

The simplest way to stage your home is to declutter. This is best done before you begin cleaning. Throw away what you don’t need, and store the rest so the buyer doesn’t see all of your belongings upon entering your home. This will optimize your space and make the home appear larger. Try to get your home to resemble a hotel room: spacious, clean, and welcoming. A crowded house may inhibit the buyer from picturing the house as his/her own. For similar reasons, minimize the amount of personal mementos (to one per room, if any). Make counter, bathroom, and dresser surfaces as clear and pristine as possible. Put away appliances and distracting decorations (such as toasters, knife sets, hair dryers, and refrigerator magnets). Like countertops, the floors should be spotless. A buyer should not be able to deduce that a pet lived in your home. Finally, make sure each room has a designated purpose (a study, reading room, etc.). In bedrooms, beds should be neatly made. Following these tips will help your home sell more quickly and thus avoid the stigma of an expired listing. The YouTube tutorial (below) illustrates how one couple's home was successfully staged. 

As a Realtor, I help my clients stage their homes before showings. If you'd like to know more, please feel free to contact me.